About Us
About MDRN SEO and Founder Micah Albert
Why Hiring a True SEO Specialist Matters
Generalists may dabble in SEO, but real results come from focused expertise.
When your business’s visibility, credibility, and client pipeline depend on search performance, you don’t want someone who also does SEO. You want someone who lives and breathes it. SEO isn’t just a checkbox on a marketing menu. It’s a constantly evolving discipline that requires deep technical skill, strategic content planning, and the ability to interpret data and search intent.
By hiring someone who solely focuses on SEO (and specializes in business strategy), you get more than rankings. You get a partner who understands how to turn clicks into consultations. No distractions, no watered-down tactics, just proven, focused results that are fully aligned with your growth goals.
Meet Micah Albert, Founder of MDRN SEO
I am Micah Albert, and I founded MDRN SEO in Bend, Oregon after more than 15 years working in SEO. Technical SEO is my core specialization, crawlability, indexation, site architecture, internal linking, and structured data, and I pair it with the content strategy that turns a sound foundation into rankings and revenue.
MDRN SEO is deliberately small. I lead the strategy on every engagement, so you are talking to the person who reads your Search Console data and decides what gets fixed first, rather than to an account manager relaying it. Much of my experience comes from enterprise programs, and that is the standard of work I bring to companies that are not enterprise-sized.
“Micah is an SEO genius. We had a great experience. Highly recommend.”
Jess D.
Davis Adams, LLC
MDRN SEO at a Glance
If you are trying to work out quickly whether MDRN SEO is the right fit, here is the short version.
- Founder: Micah Albert
- Location: Bend, Oregon
- Experience: More than 15 years in SEO
- Primary specialization: Technical SEO
- Additional expertise: SEO strategy, content strategy, internal linking, site architecture, ecommerce SEO, and enterprise SEO
- Business model: A small, founder-led SEO consultancy rather than a traditional agency
- Client experience: Direct access to senior SEO strategy, with no account-management layer and no junior-team handoffs
- Industries served: Ecommerce and direct-to-consumer brands, hospitality, hotels, resorts, travel, and tourism, financial services, manufacturing, B2B software, healthcare, and professional services
Enterprise Experience, Delivered by a Senior Strategist
A lot of the work behind MDRN SEO was done on large, complicated sites. Enterprise programs for Intel, Century 21, Discover, and Academy Sports + Outdoors: international indexing across 20 to 30 country domains, a dynamic content strategy benchmarked against Zillow, Realtor.com, and Trulia, non-branded ranking work on terms as competitive as debt consolidation and credit cards, and SEO visibility monitoring through a nationwide ecommerce replatform.
Several engagements are documented end to end rather than summarized. Seven years of enterprise SEO at Intel across support content, migrations, and structured data. A nationwide Sitecore to Shopify replatform for MarineMax with a 10,553-row redirect map. Consolidating three acquired domains for Stoneridge Software while reversing a traffic decline. Taming 630,000 junk URLs on BigCommerce Enterprise for OliveNation.
That is the experience you get access to, without the structure that usually comes with it. Every engagement is documented the same way: the challenge, what was actually changed, and the measured result. You can read them all in the MDRN SEO case studies, or see how the work is packaged on the SEO services page.
How Working With a Founder-Led Consultancy Differs
At a larger agency, the person who wins the account is rarely the person who does the work, and strategy is usually set once then handed to a delivery team. MDRN SEO runs the other way around. The client roster stays small on purpose, the strategist is the one in your analytics every month, and the reporting is written so an owner or a marketing lead can act on it without a translation meeting. That model does not suit everyone. If you need a large production team turning out high volumes of content, a bigger agency is the better answer. If you want senior judgment applied to a site where the technical and strategic decisions actually matter, that is what this is built for.
Your Business Deserves to Be Found. Let’s Build Your SEO Strategy
With specialized expertise exclusively in SEO, I create tailored strategies that boost your business’s rankings, drive organic traffic, and convert visitors into clients. Let’s discuss how we can elevate your online presence.
Schedule an Appointment